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Santander British Grand Prix Baseball caps

With the British Grand Prix approaching, Santander required bespoke baseball caps for a giveaway to the crowd at the event. 

THE CHALLENGE

The client’s objective was to clearly promote their partnership with Formula 1 and create a familiarity with the Grand Prix. 

THE SOLUTION

Our idea was to design a sleek and aerodynamic feel to the cap, such as go-faster stripes used on cars. 

THE OUTCOME

The caps were very popular with the viewing public, as seen below.