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Branding

We help businesses launch, grow and build meaningful, productive relationships.

Branding

We help businesses launch, grow and build meaningful, productive relationships.

Why branding is important

Your branding can affect customer perceptions, emotions and attitudes.

Each interaction, every element of your communication – whether it’s a banner on your website, a sales campaign, colour choice or email signature –   is a part of your brand. Your brand identity will define how potential and existing customers interact with your services and influences the final buying decision.

So what’s the key to a successful brand? A carefully crafted, considered and consistent brand is the most important step towards success for your business.

Naturally, you’ll want to be seen to fit in with your industry, whilst having stand-out features that get you noticed. That’s where JD Designs can help elevate your brand to something unforgettable. We have been chosen by emerging and household names to add the wow-factor that immediately distinguishes a brand as a ‘stand-out’ in their category. 

We take the time to discover your ideal client and your niche. We develop your unique story that is so important when developing a brand in 2019. Storytelling with a clear, human and engaging narrative helps customers connect with your brand. We’ll find your pain-points and discover the areas where we can add growth and increase revenue.

We have a proven track-record of creating and building brands that your team will rally behind and will stay in the forefront of customer’s minds at the all-important buying stage.

Why branding is important

Your branding can affect customer perceptions, emotions and attitudes.

Each interaction, every element of your communication – whether it’s a banner on your website, a sales campaign, colour choice or email signature –   is a part of your brand. Your brand identity will define how potential and existing customers interact with your services and influences the final buying decision.

So what’s the key to a successful brand? A carefully crafted, considered and consistent brand is the most important step towards success for your business.

Naturally, you’ll want to be seen to fit in with your industry, whilst having stand-out features that get you noticed. That’s where JD Designs can help elevate your brand to something unforgettable. We have been chosen by emerging and household names to add the wow-factor that immediately distinguishes a brand as a ‘stand-out’ in their category. 

We take the time to discover your ideal client and your niche. We develop your unique story that is so important when developing a brand in 2019. Storytelling with a clear, human and engaging narrative helps customers connect with your brand. We’ll find your pain-points and discover the areas where we can add growth and increase revenue.

We have a proven track-record of creating and building brands that your team will rally behind and will stay in the forefront of customer’s minds at the all-important buying stage.

Our approach

Blueprint

We identify the essence of your business and use the fundamental elements as a blueprint for your brand.

brand strategy and design london
brand creation essex

Foundations

Based on this blueprint, we craft and develop strong powerful designs, giving you a meaningful brand.

Community

We offer tailored support, providing an end to end solution.

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new-logo-design-essex

Nurturing

Keep the momentum going! We’ll help your brand evolve and stay connected with the right people. 

Let’s bring your brand to life

We can help with anything from conceptualisation, visual identity, rebranding, creativity and much more.

Logo Design

Your logo is the symbol of your business, defining it at first glance. That first impression is key to winning and retaining your customers. Make those first impressions count with a stunning, original logo.

What sets us apart from other logo designers is our strategic and tailored approach to creating a logo that stands the test of time and connects with your audience.

We begin with research into your brand, goals, competition and other key factors. Utilising the best principles of logo design, we’ll carefully craft designs that speak the language of your brand and to your customers. Successful brands such as Apple and Nike have very simple designs, but are distinctive and instantly recognisable. Simple, yet stunning logos are the best way to connect with your audience. This is especially important now that small screens are our primary interaction and logos have to be legible at small scales.

We’ll present your logo concepts and explain the logic behind them. Firstly, we’ll display the logo in its simplest forms (black and white). Then it will be presented in its various colours and finally on a range of products so you can see the how the complete logo will look when branded. Knowing that your logo is eye-catching and will perform well will give you confidence to proudly showcase your brand to the world. 

The chosen logo will be finalised and categorised into clearly distinguishable folders, for print and web, with labels indicating to you and printers exactly what they need to reproduce your logo in the best way possible.

Case Study – Urban Gardeners Republic

Before starting any new project, we get to know a bit about our customers and their goals. It was easy to invest in the Urban Gardeners Republic and their mission – enabling change to people’s lifestyles, giving them access to clever gardening styles and creating 1000 gardens in 100 cities over 5 years. Whether you have a small plot, a balcony, or a rooftop, it’s simple to create your own urban garden.

The logo represents the basic human need for a peaceful retreat within an increasingly busy and condensed lifestyle. We took a leaf, the familiar symbol of the gardening industry, and blended it with a globally recognised image of urbaninity, an apartment block. The sparse, grey floors are offset by the thriving, green middle floor of the apartment block which connotes life and potential of growing, and enjoying, an indoor garden in a small space.

We created and designed their brand identity, with instructions on the usage of the logo, typography, photography, colours, iconography, infographics and social media in order to protect the brand throughout all communications. To encourage gardeners, we also designed a lead-magnet document, with useful infographics, lists and tables.

Let’s get started

If you’re ready to expand your business, then so are we. Click here to setup a call to discuss your business and the services we can offer you. We’d love to hear from you; so call us on 0208 1444 171 or drop us an email below.